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Long, plain answers to what people ask before they commission a website, an app or a system. No jargon, and every fact sourced or left out.
- GuidesWhat a website quote should include, and the questions to ask before you signTwo quotes for "a website" can describe completely different projects. Here's what a good quote spells out, the gaps that cause most disputes, and the questions that expose them.
- GuidesWho owns your code? Domains, hosting, logins and a proper handoverMany businesses discover they don't control their own website on the day they need to change developers. Here's what you should own, how to check, and what a proper handover looks like.
- EngineeringBuilt for slow networks: making a website fast on budget phones and patchy dataMost of your visitors won't see your website the way you do on a fast laptop. Here's what actually makes a site slow on a budget phone and a weak connection, and what to do about each cause.
- BusinessFrom spreadsheets to systems: when to move, and how to do it without chaosSpreadsheets run a remarkable amount of business, until they don't. Here are the signs you've outgrown yours, the options between "a better spreadsheet" and "custom software", and how to switch without losing data or goodwill.
- GuidesThe WhatsApp Business Platform, explained: when the app is enough and when you need moreThe free WhatsApp Business app and the WhatsApp Business Platform sound similar but are built for different jobs. Here's how each works, what the Platform costs and allows, and how to tell which your business needs.
- GuidesWebsite accessibility: what it means, who it helps, and how to check your own siteAn accessible website works for people who can't see the screen well, can't use a mouse, or can't hear a video, and it works better for everyone else too. Here's what the standard asks for, and checks you can do yourself in an hour.
- DecisionsWebsite, web app or mobile app? How to choose what to build"We need an app" is one of the most common requests we hear, and often the answer is a website or a web app instead. Here's what each one is, what each is good at, what they cost to run, and a simple way to decide.
- EngineeringOffline-first apps: tools that keep working when the connection doesn'tIf your team works where the signal comes and goes, an app that stops working offline stops your business. Here's how offline-first apps work, what's genuinely hard about them, and how to tell if you need one.
- BusinessPractical AI for small businesses: what it's good at, where it goes wrong, and how to startSetting aside the hype and the fear, AI tools can save a small business real time on specific jobs, and cause real problems on others. Here's a plain guide to both, and a careful way to begin.
- GuidesHow to write a project brief that gets you better quotes (with a template)A good brief gets you clearer quotes, fewer surprises and a better result, and it doesn't need to be long or technical. Here's what to put in it, what to leave out, and a template you can copy.
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